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Marketing | Does your Marketing Plan identify your customers and how they view you and your competitors? Does it contain action plans to improve your standing? Does it include a budget? Do you measure the effectiveness of each action? For most companies at this level such a plan is just a dream. If your company is spending 10%, 15% or even 20% of revenues on marketing it could be a nightmare.
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Operations | Quality operations beget quality products. Every process involved in creating your product deserves scrutiny. If you aren't measuring outcomes you are out of control. We go beyond metrics to help you discover your goal. Once we know where we are going its much easier to find the bottlenecks and optimize your processes to increase throughput and reduce costs. |
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Staffing | There are lots of things you have to do to just stay legal. But that's not enough. What are you doing to make sure your staff remains as excited about the work as you were when you started the business? Did you know that quality guru F. Edwards Deming recommended abolishing the annual performance appraisal and why? |
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Strategy | Today’s leading edge technology is tomorrow’s commodity.Identifying the technology that will be popular tomorrow entails risk.Small companies can afford to take only a single position. They devote all their resources to that position.If they have made the right bet they survive and grow. Losers leave the market.Larger companies can pursue a variety of options, while waiting for the smoke
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Systems | Systems are the backbone of any company. They are how you implement your processes. Some are more automated than others but they all operate on three levels. The physical layer describes the equipment you use to operate the system. The administration layer talks about the effort you put into maintaining and improving your systems. The applications layer defines the transactions that make up your business. We work at all three levels to improve your processes and achieve your company's goal |
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Finance | At this level of business it is all about cash-flow. When you are short of cash you do crazy things. Paradoxically, rapid growth is one of the most certain ways to run short of cash. Even if you have cash there are 101 other things about your finances that can keep the most rational manager awake at night. We'll look at everything from your financial statements, to your transaction processing systems, to your job costing data to help you determine where you stand and whether you are constrained by your finances.
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